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Why You Need to Invest in Real Estate Twilight Photography

Real estate photography has been around for a long time now. And with the online screening of properties getting popular by the day, it undoubtedly brings a certain advantage to real estate owners and agents. With attractive photographs, you can highlight the best features of your property and make a great first impression, which plays a very important role in getting a great deal.

One of the most trending real estate photography trends today is twilight real estate photography. It involves capturing the scene at the time of dusk against the background of natural light in order to take the aesthetics several notches higher. You can either hire a professional photographer to do the job or pay an expert to turn a day photo into a dusk photo if hiring a photographer seems like an expensive business.

Let’s understand why real estate twilight photos are all the rage these days and how dusk photos can help you sell your property faster and at better rates.

1. Twilight photography helps the property stand out.

Since twilight photography captures the site in different lighting, the photos naturally stand out. This is because buyers are usually not used to seeing dusk photos of the property in every listing. The beautiful colors of the sky and their appealing contrast with the property lighting and tones make a long-lasting impression on the potential buyer. So, even if they check out more listings to be sure, chances are they will come back because of the perfect evening setting that your property has to offer.

2. It helps display a magical exterior.

With the entire property awash in dusk colors, the nuances of the exterior look magical or surreal. Moreover, the colors of the dusk are usually associated with warmth, comfort, and the feeling of being at home. All of this increases the chances of people deciding to visit the location personally after seeing the beautiful dusk photos. And the more the visits, the higher the chances of making a better and quicker deal.

3. It attracts a premium pool of buyers.

A home isn’t just about four walls. The premium buyers often prefer additional features like a patio, a little garden, or probably a Jacuzzi. Therefore, twilight photography highly benefits the sellers if their offering includes a backyard or a decent outdoor space; it helps buyers realize the full potential of the property.

Dusk photos can capture the serene outdoor ambiance – perfect for a small evening party on the patio or a Jacuzzi break after a tiring day. And this is what premium buyers want in their home.

4. It gives the seller an eye-catching cover photo.

People on a serious house hunt go on real estate listing platforms every day. And, it’s natural for all the properties to start looking the same if you’re checking out hundreds of listings in a day. Since buyers scroll through the listings, only opening ones that immediately catch the eye, it is important to add an outstanding cover photo to yours. A dusk shot of the property as the cover photo would break the monotony and make your listing look more appealing.

5. It increases real estate agents’ portfolio value.

With real estate twilight photos, agents and realtors can make their portfolio richer and more attractive. Dusk photos add a certain allure to the portfolio and make the catalog look more professional. And this is a critical step in strengthening the profile.

Twilight photography is one of the best marketing tools for sellers who need to stay competitive because buyers have the option of checking out thousands of properties with just a couple of clicks on their phones. It is definitely worth investing in.

Author Bio

Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices. Rahul was also a co-founder of Mebelkart (which is acquired by Ask Me). He’s your everyday IIT Kanpur nerd who pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor. Rahul attributes his success as a professional to the discipline he has learned from his district hockey days, being a swimmer and a gym enthusiast.

5 tips – selling overseas real estate on an international market

Selling overseas real estate to an international pool of clients is a completely different game all together. You know better than anyone that this means to get your property in front of your ideal client in their home country.

Selling overseas real estate – How can you possibly do that?

It can be a mine-field when trying to create an effective strategy when you are marketing your property online. What website will the possible buyer look at? Is there a website where you can offer your real estate to the whole world? Of course, almost every website can be visited from all over the world but would it be popular enough in the country of your ideal client?

1 Get the right real estate portal that is specialized to promote to international clients

In fact, the services of many huge website portals only available to the country they are located in. Realtors with international listings usually are not allowed to list them. Even if one allows it, their focus is not on helping real estate agents to promote to an international audience.

Check out one of our property portals that not only performs extremely well but also will put your ad on a world map, making it easy for international buyers to find it.

Register with them and benefit from a range of services that will help you buy, find, sell or rent international real estate.

If you are looking for overseas property yourself but you are on a limited budget, check out this website https://www.propertyunder100k.com/ and find lots of bargains below 100k.

2 Use a sales platform that is internationally known

There exist platforms that facilitates the sale of real estate between third-party buyers and sellers. This is a very good way to get good leads. One example would be eBay. Maybe it is not available in your country or the real estate section is restricted but once you have an account in eBay you easily can use it on eBay sites of other countries.

Another good website were you can list your property is https://www.listproperty4free.com/

3 Use Social Media to promote your overseas real estate

Probably you heard this many times – no matter what you want to promote – use social media. Used in the right way you are no beating in the air but actually getting some real results. Actually, it might be even easier to find the right audience for your property. In Facebook for example, you can enter your real estate in the market place and promote it in related groups. And the best of all, it’s all free. Just takes a bit of your time.

4 Make the best impression

I can’t stress this enough. When selling overseas real estate, the first impression – which will probably be when someone looks at your ad – is the most important. By this someone might decide to make contact and come for a viewing. How can you do this?

Present your property in the best light, tidy up, declutter do what it takes to give a great feel to the place and very important – do professional photos.

That’s making a good impression from a visual point of view. Also, put some work in an appealing text to describe your real estate. Mention the best features of it and it’s potential. Especially in an overseas real estate it makes sense to tell a bit about the lifestyle too.

5 Be flexible with payments if you can

Sometimes it is already hard enough to get a mortgage for a first home. If you like to get something abroad it gets even more difficult. Therefore, you will have more possible buyers if you can be flexible with your terms of payment.

Image: Image by Gerd Altmann from Pixabay

Home Improvements You’ll Never Regret

When it comes to home improvements, there are some that surely will last a lifetime.

Home Improvements

Sitting in an apartment that was built when I was born, I wish the builders already had thought about some extras instead of going for the minimum standard. But on the other hand, I probably would not appreciate some changes as much. Although it’s impossible to predict the future there are a few enhancements that surely will give more comfort, sustainability and even increase the value of your home. So, no matter if you’re ‘dwelling or selling’, here are some areas that are a safe bet.

Windows

By replacing old windows with high-quality double-glazing windows, you are adding energy efficiency along with security to your home. Needless to say, it makes your house so much more comfortable, they look good and sometimes they are also easier to clean – depending on how your old windows looked like. This is definitely something you will love.

Heating

Did you know that upgrading a home’s boiler and heating system has the highest return of investment when it comes to increasing a property’s value? At the same time, it is even more cost-effective than other renovations and refurbishments.

Best is to combine the fitting of new heating equipment with other improvements, such as replacing old windows, sealing the entrance door and insulating the roof. In doing this, you can see your energy savings begin to show.

Electrical

Extreme temperatures can put an extra burden on your home’s electrical system. If yours is already older it would probably be a good idea to have it inspected and at the same time the electrician can advise you on electrical improvements you can do.

Getting the right lighting in your real estate is not only saving electricity but it also puts your home in the right light. With the right light fixtures you can cater for the right mood and set an ambience everybody loves.

No-Cost Home Energy Upgrades

Some countries help homeowners to make energy saving upgrades. Whether you rent or own, you could be eligible to receive free energy-efficient home improvements or get some financial help. It surely is worth to look this up in your country before you start your home improvements as this can really make a big difference in your budget.

Are you still looking for your own DIY project? Have a look at homes for sale that need renovations on https://www.all-real-estate.com/derelict-properties-for-sale

Or you just finished your hoome improvemets? Let us know how did it go in the coment below. If you are thinking to sell it, you can list it with us for free.

Image: Image by Pexels from Pixabay

Smart Home – what does it mean?

We encounter the expression “smart home” everywhere today. But it means much more than clever refrigerators and intelligent lighting. Smart home is when your house “thinks” and makes your everyday life as easy, safe and pleasant as possible. Thanks to a smart home, you save precious time. Smart devices organise annoying routine tasks for you. The goal is comfort, entertainment, energy saving and security.

Smart Home how does it work?

The principle can be summed up in the following; Various electrical devices and sensors are interacting and communicating with each other. Often, you can control Individual devices and even entire systems remotely. In this way, a simple and complex process can be automated.

How does the communication work?

Lying by the pool and starting the oven with a roast for dinner? Or making a coffee while still in bed with your smartphone? With Smart Home, such comforts have long ceased to be a vision of the future. At home, the devices communicate using standards such as WLAN, Bluetooth, KNX data cables or even directly via the power line.

All are proven standards and almost all current smart home devices and systems can be installed and operated very easily today – via an integrated display, smartphone, tablet or even a voice control.

Which devices can be controlled in a smart home?

In principle, every electrical device and system can be controlled smartly. Therefore, it is often possible to optimize comfort, safety or efficiency at once. Lighting, heating and air conditioning systems are typical areas of application for smart homes such as controlling canopies, blinds and shutters. Entire lighting concepts can be conveniently controlled and automated.

A message on your smartphone as soon as your laundry is finished?

Thanks to Smart Home, this is not a problem.

But it gets even better, entire home security systems can be controlled as well. While you are away, it is very easy to check that everything is fine at home using your smartphone. If someone rings at your door you can even see who it is and answer at the intercom. You simply access your intercom and cameras at home via the Internet.

Want to buy or sell your home? List it with us today.

Homes are still selling despite Covid-19

As latest numbers are in, there is a wave of relief going through the real estate sector. The good news is, homes are still selling.

No doubt, the covid-19 virus will have severe consequences on the real estate market, but it seems with low interest rates people are still buying homes.

All over the world people have lost part of their income due to the coronavirus pandemic.

The first shock

When the coronavirus hit the world most of us were under shock. I never spend so much time to watch the news than the first weeks of the coronavirus pandemic, always checking the latest numbers. After a couple of weeks though we kind a got used to it – although there are still moments when the whole situation seems incredibly unreal.

It is true that we also saw a decrease of visitor to our website for a couple of weeks but we are happy to say that all numbers are back to normal now. People are still interested in good real estate deals and they didn’t give up of buying homes.

Homes are still selling – a home is one of the basic needs

One reason might be that people became more aware of their “needs” rather than their “wants”. Staying at home and trying to keep everybody in the family sane has shown many the importance of having a home that has everything they need. Having a home definitely is a need. Even if someone needs to downsize and move to a smaller more affordable home it still means that there is movement and therefore home sales are happening in the real estate market.

Challenge to close the sale

In some countries it has become more challenging than in others when it comes to closing the sale legally. With solicitor and notary offices closed or not fully operational this is really a challenge. But surely, as some countries have already started to lift their covid-19 lockdowns this will just be a matter of time.

Time for new ideas

All these new challenges truly have given fuel for new ideas and innovations to simplify the home buying process.

Stuart Miller from Lennar Corp., one of the USA’s largest homebuilders, said they are working on new ways for buyers to buy houses, including through the company’s digital programs as well as drive-through closings, where homebuyers can close on a home through their car.

Positive Outlook for Real Estate

To know that homes are still selling is really good news. It helps us, home buyers as well as sellers, to see the future more optimistic. It’s been a nerve wrecking couple of weeks, even months for some. For me it was great to see how quick real estate agents adapted to the new challenges and finding alternative ways of showing homes to interested buyers.

Keep up the good work.

Real Estate After Quarantine

This temporary quarantine made many people think about their values and goals in life as well as their work situation and their homes.

Although, this isolation is only temporary, life itself has always and will continue to change.

Our social interactions will be different for months, if not years to come. Our economies will eventually grow again, but the way we do business will have progressed. This is true for real estate as well.

Next time I like to quarantine on a tropical island…

One thing is certain, everybody needs a place to live, therefore real estate will always be needed. As much as everybody would like to improve their homes to be able to quarantine in style in case this happens again, it has to be considered that the financial situation of most people changed. Therefore, the housing market needs to adapt. Cheap real estate will be needed more than ever before. “Cheaper” meaning more cost effective.

This of course can mean that people have to downsize or reconsider what they really need in their home – simply back to the basic needs.

“Cheaper” doesn’t mean uglier

It’s true that many houses for sale that are on the lower end of the price range don’t look too good. But to be honest most of them only need a little bit of TLC and they can be a cosy home.

If you need to downsize, why not sleep on a sofa bed in the living room?

How can real estate agents adapt to this new situation?

You as a realtor can continue to do what you are really good at – be there for your clients and understand what they need in their circumstances. This is a new situation for all of us and for some it may be hard to adapt. Maybe some can’t picture themselves in a smaller, simpler home.

Whatever step someone needs to take, you can be there to help and make this a good experience.

What exactly does this mean?

You have to think outside the box, but yourselves in the buyer’s shoes. It maybe time to rethink how real estate deals where done in the past and see new ways that can make the whole process simpler, more time effective and more cost effective.

Will you go with the flow, let the waves take you wherever they go, or will you build a ship and go your own way?

Pick your boat and get on your way.

What is your idea of real estate after quarantine? Leave a comment below and let us know what you think.

Target buyers where they are: at home

This is the longest period of time most of us ever spent at home non-stop. The risk of COVID-19 has grounded about 1.5 billion people worldwide, meaning people are engaging with their homes more than ever before.

Regarding real estate this means that many people have time to think about their living arrangements. They may see things they like to improve in the house or they might shop around for a new house that suits their needs even better.

Whatever the reason why someone may shop around for a new home, it’s simply amazing to see how realtors have already adapted to the new circumstances. I saw that many newsletters were send out by them to keep their clients informed and engaged.

Target buyers who are at home

Also, they started to offer some great new services to buyers, for example to make a house viewing via video conference. While the agent would walk through the house for sale the client can follow along while sitting at home. The agent would explain while doing the walk-through and answer any questions that arise.

Another less personal but equally effective way to target buyers is the virtual tour, where the real estate agent made a video recording of a house viewing and puts this video online. It might surprise how many people will actually look at it who otherwise would have never asked for a house viewing.

My absolute favourite is the 3D tour. As far as I know, the real estate agent needs some special equipment to make a 3D tour for a house but from all options this is probably the best. The 3D model that is created allows anyone to “walk” through the house. It is similar to Google Street maps just indoors.

What about private seller?

Well, nobody can stop you from doing your own video where you walk through your house for sale. This is something everybody can do.

This is definitely some positive side effect of the COVID-19 and I hope this new digital strategy for real estate is here to stay. It saves a lot of time for buyer and seller – house hunting can be very time consuming – as this already helps to get a good overview of a property.

Does your house stinks?

There are certain smells that sometimes are unavoidable in an empty old house but some are so bad that they can ruin your real estate business altogether. If your house stinks it can be a big problem.

Have you ever been at a house viewing and the first thing you noticed when entering was a musty mouldy smell?

Well, it’s not very pleasant to say the least. It immediately gives a bad impression. Nobody wants to live like that. But if you see it from a business point of view it might be a different story. If a house stinks, you might be able to see what the problem is and be confident in how to remove it.

It happened to me when viewing a house in Germany. I was visiting an old house together with my family and when that musty smell hit us at the time of entering our immediate reaction was “no way!”. After a couple of months though we had to admit, there was no other house available anywhere near our budget.

That’s why we came back to it and actually looked at the problem. It turned out that the problem was some humidity in the basement. The basement was all panelled up with wood which also didn’t help much. After a long family meeting we decided, we go for it.

It definitely paid off.

We removed the mouldy wood and did some treatment to the basement walls. The smell was gone and never came back. And best of all, we were able to get our family home within our budget.

That’s the advantage when buying, you are able to get a house with a bad smell cheaper. Of course, you have to be confident that you are able to remove the problem causing this smell.

When selling, it would be wise to spend some money in solving the problem before. Or, maybe there isn’t even a severe problem. Sometimes it just needs a bit of care, like opening the windows regularly in an empty house. Especially before a viewing.

Bad smell that is really harmful

There are certain smells though that are really harmful for your business. It’s those that can’t be solved on a low budget or maybe they can’t be solved at all. Therefore, it is advised to make some counts before jumping into a “smelly” business. One example of a smell problem that can’t be solved would be a nearby pig farm.

Bad smell that can ruin your real estate business

I recently came across a neighbourhood in Portugal located near a paper factory. On photographs all the houses look lovely and it seems to be a really nice place to live. Unfortunately, visiting and smelling the place ruled out any real estate business in this area. Unless you have clients that lost their sense of smell. ?

How the Internet has revolutionized the Real Estate market

The arrival of the Internet has changed the real estate market for ever. Until 1998, the hunt for a suitable home to buy or sell took place through the advertising in the local newspaper or a big sign in the front of the house.

And these approaches are still used today. With the arrival of online property portals, the significance of the newspaper for many real estate agents has dropped radically: both buyers and sellers create their choice to purchase a property and locating an agent largely online. Obviously, personal recommendation can be still a large thing which shouldn’t be underestimated.

Consequently, the objective of any real estate agent needs to be that potential buyers encounter his real estate offers before everybody else, be it on some real estate portal or straight on his own website. But how can you do this?

Real Estate Market: Listing alone is no longer enough

The competition on the sector is fierce. New thinking is necessary, because listing an ad alone, is no longer sufficient.

Real estate hunt online

When it comes to the real estate market, it’s important to put yourself into the buyer’s shoes.

Fundamentally, the earlier the agent manages to get the buyer to his website or on the portal, etc., the greater the chance to get a deal!

The buyer is on the lookout for advice: he’s at the research phase. He’s now considering selling his own property. That’s the reason why he is searching with Google for advice about his or her concerns. It would be great if this possible client would land on your website at this phase.

For you, this means making services and information about the sale and purchase of property – obviously with reference to a region.

Some potential topics could be: Advice about energy efficiency, market cost determination, house staging, aftercare for clients and a whole lot more.

SEO-optimized composing: Little interventions make a huge impact

But every individual text must also be aligned in this manner that it matches the research requirements of your target group. The intention is that Google shows your text up in the results listing. Possible buyers may find your content before anybody else. Including search engine optimized composing, for that there are a few principles. The simplest & main guideline is: The preview which the searcher enters in his Google search should, if possible, look in the heading and at the very first paragraph of your text!

Where’s the real estate agent’s digital home in 2020?

The most fundamental place for many is your own homepage. This ought to be so intuitive that the consumer can find all of the important information and various methods to get in touch with you. But several websites are distinguished by the fact that they feature mostly static, i.e. virtually classic content that’s rarely changed (like contact, imprint, about us).

Your home can also be on a real estate platform where your available properties are featured along your contact information. This can be at https://www.listproperty4free.com/

Social networking is standard now

At the era of Social Networking, you will find tons of places online where you can also present content.

Most successful agents are on Facebook – the business page is currently standard.

Another great place is youtube. It has been a part Of the Google family and also shows up high in the results listing. It is possible to learn how specialists use real estate videos. Naturally, videos are a great deal and more chances to find you.

For all activities on the Internet, you should produce as many connections to your content as you can.

The searcher’s first experience with the Broker or his property occurs from the results listing.

It is important to be visible on top of the results listings and to look better than the offers of your competition.

With bump-up (to be on top) and spotlight displays, your visibility is increased. Like that possible buyers actually click on your ad and possibly contact you. That of course requires a good quality of pictures and text.

Find some great offers on the real estate market on www.all-real-estate.com

Selling your house – best first impression by using the right accessories

A good first impression of a property is always the most important thing. To achieve this when selling your house, the use of nice accessories, such as a fancy letter box, a cute house number sign or some flower pots beside the entrance door is essential.

Small things like this not only improve the overall feel of a house but are also an indicator of who lives here.

It should express your personal character and taste. There are numerous ways to display a house number, for example. There is the right design for every taste. I noticed that vintage signs have been very popular recently. Those good old fashion white numbers on a blue enamel sign.

Every house has a mailbox, of course.

It is not just for receiving letters and advertisements. It also expresses the individual character and taste of the person behind the mailbox. Often, the letter box is integrated into the front door in the form of a letter flap.

There is nothing more beautiful than nature’s beauty. A well-arranged flower pot at the entrance is an eye-catcher. Flowers in lovely fresh colors are always triggering good emotions – and that is very important when selling your house.

Besides using the right accessories for the best first impression, a well-kept garden and clean house complete the impression. You will be seeling your real estate in no time.

Since the potential buyer does not only want to see the outside area, it is clear that you also have to present the inside of your property in an appealing way. You don’t have to offer a sterile atmosphere.

Well-chosen decoration ensures that the prospective buyer feels welcome and comfortable.

One of the most important preparations for an on-site visit with potential buyers is to put the interior in a tidy condition and to repair any defects in the house:

Are all rooms tidy and clean?

Are repairs required?

Would parquet or tiles need to be restored?

Could the walls use some paint or a new wallpaper?

What items can you remove now?

How can you decorate and create a good atmosphere?

Are you selling your house? List it with us on https://www.listproperty4free.com/